Assignment

At Lillian Zella, we believe women deserve outerwear that meets all their needs—style, warmth, durability, and practicality—without compromise. For too long, menswear has set the standard for functionality, while women have had to choose between form and function. We create timeless pieces from premium materials, with thoughtful details like secure pockets, so you feel confident, prepared, and never shortchanged. It's time women had better.

About Us

The name Lillian Zella is more than just a brand—it's a tribute to the journey of rediscovery abroad, the decades of wandering in the Alabama woods, the women who shaped me, and the people who inspired me to find my own voice. It's a nod to my grandmother, whose strength and grace left an indelible mark, and to the friendships that have stood the test of time. It's also a reminder of those who pushed me to pursue my dreams and embrace my purpose.

The "Z" in Zella honors a woman who showed me the power of resilience, while the "Ella" evokes my love for elephants—a symbol of wisdom, strength, and loyalty, qualities that resonate deeply with me.

Lillian Zella is a blend of these influences, representing empowerment, connection, and a commitment to creating something meaningful.